Mitgo invests in Mobmio to amplify the launch of a new innovative platform

We are thrilled to announce that Mitgo has invested $500,000 in Mobmio, a groundbreaking mobile app growth company, to enhance the launch of its new cutting-edge platform. This will help Mobmio amplify the number of clients and partners by 2.5 times within the next year. The project is rapidly expanding under the guidance of Mitgo X, the R&D department of Mitgo Group, a global leader in the AdTech and MarTech industries.

Mobmio: revolutionizing mobile app growth

Mobmio, launched as a standalone business in 2023, has quickly established itself as a powerhouse in the mobile app growth sector. With over 500 million mobile users reached, more than 50 million interactions generated, and 15 million new users acquired for its customers worldwide, Mobmio is set to further its impact with the launch of its new platform.

The new platform: innovation at its core

The new platform, set to launch in the third quarter of 2024, will introduce groundbreaking enhancements in tracking and displaying results. By leveraging raw data, automation, and providing access through a “single window,” the platform aims to simplify data analysis and improve accuracy and efficiency.

A common challenge for many affiliate networks is the fragmented nature of mobile traffic data, which often requires manual reconciliation from multiple sources. The new Mobmio platform will automatically collect raw data from leading trackers like Adjust and Appsflyer in its first wave of integration, followed by Mytracker, Impact, Branch, and Custom. This will eliminate data processing inaccuracies and significantly boost the efficiency of the network team.

Strategic investment to drive growth

Mitgo’s $500,000 investment in Mobmio is part of a broader strategy to enhance the platform’s capabilities and expand its client and partner base by 2.5 times within the next year. This investment will redirect significant resources towards the platform’s development and automation, enabling Mobmio to increase its customer base and provide superior service to mobile app publishers and advertisers worldwide.

Alexander Bachmann, CEO and Founder of Mitgo, states, “Mitgo has always been – and continues to be – an innovative hub for emerging and mature markets. Our investment in Mobmio and the launch of its new platform is a logical step for us, allowing our publishers to harness the full potential of the fast-growing global mobile market. With this strategic investment, we are not only enhancing our platform’s capabilities but also solidifying our commitment to revolutionizing mobile app growth.”

Driving value through innovation

Mobmio’s new platform will provide unparalleled tracking transparency and accuracy, ensuring high-quality traffic for publishers and advertisers. Alongside worldwide coverage and instant payout systems, Mobmio offers a tailored approach with personal success managers aligned with each brand’s objectives.

Mitgo’s ongoing mission to invest in and nurture innovative tech businesses continues with this strategic move, reinforcing our dedication to creating new revenue streams and added value for our partner network.

Stay tuned for more updates as we prepare to launch this exciting new platform and continue to lead the way in mobile app growth and innovation.